May 20, 2021

5 Reasons Why You Need to use Drones in Production

Drones really are everywhere - in almost all high-quality commercials, films and videos you see there will be some element of aerial cinematography involved. As technology advances and drones get smaller and more powerful, media production is no longer reliant on helicopters to get that unique bird’s eye view. Even if you don't think you need a drone for your next production we have five compelling reasons why you do need to consider adding a drone to your next production!

Drones add amazing views

view of ocean by drone

The first, most obvious, reason why you should use a drone is to add a unique perspective to your production. With orbital views and a limitless reach, a drone can do what no land-based camera can. No need for a crane or spiderman-like camera operator. Technology has made such leaps that now drones can safely lift most high-end production cameras with ease; which for you means more breath-taking shots and majestic panoramic sweeping views. By using drones your audience/ target customers will be treated to some spectacular-looking footage.

Drone hire won't break the production budget

team operating drones

Using drones is much more cost-effective than hiring a helicopter for a shoot. Not only is it much cheaper but you can also fly a drone all day with fewer restrictions. With a helicopter, there will be a limited window to get your ideal shot; but with a drone it's all much simpler. If you have a good drone operator they will be able to switch batteries in and out easily, ensuring that your drone stays in the air and you get the most out of your investment.

Greater mobility

flying drone with sunset in background

Hands-down, drones are more mobile than helicopters and mounted cameras. Over cliff-tops, houses, through arches, over water, and down where the action is happening: drones are highly versatile. The only limit is the skill of the drone and camera operators you employ. You can take awesome moving shots without having to lay down tracks to achieve outstanding footage. The possible perspectives are limited only by your imagination (and the skills of your drone crew).

Did we mention drones are versatile?

drone flying over meadow during sunset

Not only can they swoop and soar more ably than most birds do, but you also have the freedom to change which camera and what lens you are using with ease. With a mounted camera – such as the ones used in helicopter flight - you need a special mounting for each one. The time to land the helicopter and make the changes is considerable when compared to changing the equipment on the drone.

Don't get left behind!

Drones are high-tech and innovative in terms of media production. Drones are no longer the exclusive toys of big-budget movie directors like Lucas and Speilberg. Getting high-quality drone footage is now obtainable for most productions. A good drone operating company will be able to help you pick which drone and camera are best to meet your needs. So to keep your footage looking fresh and cutting edge you need to embrace this new shift towards using drone footage.

Here at LA Media, we've been flying drones for over 8 years! We've flown almost everything there is: from custom built Quads to large heavy lift Octo-copters. So if you have any questions or would like to know a bit more about what we do, e-mail us at louise@lamedia.co.uk or give us a call on 0131 622 0220.